The beauty and fashion industry is experiencing a significant shift with the introduction of AI technology. Perfect Corp., a leading provider of such technology, has recently launched a new innovation for the hair care industry known as the AI Hair Type Analysis tool. This tool uses AI to identify hair texture, thickness, and curl patterns, recognizing up to ten distinct curl patterns from straight to extremely coily. It categorizes users into one of nine ranges based on their hair type.
Alice Chang, CEO and founder of Perfect Corp., expressed the company’s mission of solving consumer pain points through AI innovation. By providing personalized insights into hair care shopping experiences, this new technology aims to simplify the purchasing journey for individuals and make informed decisions when selecting hair care products.
This innovative tool is expected to revolutionize how hair care brands and retailers engage with customers by offering tailored recommendations based on their unique hair type. By streamlining integrations between brands and customers, it alleviates a major pain point in the industry that has long been an issue for consumers looking for personalized recommendations in their hair care choices.
The introduction of this technology is just one of many advancements in AI technology within the beauty and fashion industry that Perfect Corp. has been making lately. With features like the Skincare Pro App, Multi AR 3D Blush Try-On, and Generative AI Technology for Hairstyle Try-On, the company continues to lead the way in leveraging AI for consumer experiences.
Overall, Perfect Corp.’s latest innovation highlights how AI can be used to improve customer experiences across various industries by providing personalized insights into product selection and usage.
