Tempest, a leader in software, website, and digital marketing solutions for the destination marketing industry, has recently unveiled an enhanced version of its Sports Tourism Index™. This new platform is an upgrade from the original version acquired from Huddle Up Group in September 2023 and brings with it exciting new benefits and capabilities for destination organizations and sports events rights holders. The enhancements and innovations introduced in the Sports Tourism Index 2.0 aim to better serve the sports tourism industry.
Alex Heimann, CEO of Tempest, spoke about the new platform: “We are excited to introduce the Sports Tourism Index 2.0,” he said. “The feedback from our users has been crucial in shaping this new version, and we believe it will greatly benefit DMOs in their efforts to attract and manage sporting events.” The platform offers a range of new features for both destination organizations and sports events rights holders.
For destination organizations, key updates include an enhanced event search with predictive capabilities, on-demand Sports Tourism Index™ reports, detailed facility spaces management, advanced team user management, and improved event matchmaking. On the other hand, for sports events rights holders, improvements include enhanced facility search, new event profiles
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