Universal Music Group is focusing on the health sector for its digital partnerships. The company has collaborated with startups such as MedRhythms, Music Health, and soundBrilliance, as well as launched a website aimed at carers of individuals with dementia. Additionally, Universal Music Group is developing its own wellness app called Sollos.
A recent patent filing by the company revealed details about potential features of the Sollos app. The patent centers around the concept of ‘generating tonally compatible, synchronized neural beats for digital audio files,’ also known as ‘binaural’ beats. These beats are specially designed to induce a desired mental state in users, such as neural entrainment, improved focus, relaxation, or a calmer mood. The inventor of this technology is UMG’s VP of artificial intelligence, Elio Quinton.
Furthermore, the patent suggests that Universal Music Group has created technology to incorporate these binaural beats into existing music tracks. The Sollos app aims to utilize cognitive science and proprietary audio technology to enhance focus, relaxation, and sleep. This aligns well with the binaural-beats technology described in the patent filing.
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