TikTok’s Future Hangs in Balance: 9 Months to Make a Decision, Possible Sales or Legal Battle

Will the US actually ban TikTok?

TikTok is facing a potential closure in the United States as the country has issued an ultimatum to the platform. ByteDance, the Chinese parent company of TikTok, has been given 9 months to make a decision about the future of the app. The fate of TikTok hangs in the balance as several possibilities emerge.

One possibility is that TikTok could be sold to an American company, keeping everything more or less the same. However, TikTok considers this move a ban and plans to challenge it in court, potentially leading to a legal battle in the Supreme Court.

The judicial process could prolong the initial 9-month period, potentially extending it into 2024. With elections approaching in November and a change in administration, the situation could evolve. For users outside the US, the situation may not directly impact them, but a loss of 170 million US users could significantly alter TikTok’s platform and content creation trends.

If a ban were implemented, Apple and Google would likely remove TikTok from their stores, leading to an end in updates and restrictions imposed by internet providers. While using a VPN might provide a workaround for some users, it would be cumbersome for most. An alternative like Facebook-owned Instagram Reels offers similar features and could attract content creators during times of uncertainty.

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